Cookie policy

Issue date: 1/5/18

Cookie policy

We use cookies on our site (www.primescratchcards.com) for a number of purposes. This helps us provide you with the best experience while browsing our website, as well as work to constantly improve it. This page describes what information they gather, how we use this information, and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored, however, keep in mind that this may affect certain elements of the site's functionality.

What Are Cookies?

Cookies are small files containing letters and numbers, stored on your browser or computer. They are used to improve your experience while browsing our site. We use session cookies, as well as persistent cookies to perform various functions on the site. Session cookies are stored on your browser temporarily and are deleted when the browser is closed. Persistent cookies are saved to your computer, and used in order to remember you and your preferences when you return to the site.

How do we use cookies?

When visiting our site, cookies are places on your device, by the site operator (first party cookies), as well as by other parties that collect data for various reasons such as marketing, performance, and tracking. These are called third party cookies.

There are 4 types of cookies:

• Strictly necessary cookies - required for the site to function, so switching them off would cause some parts of the site not to function. These cookies don't store any personally identifiable information.
• Functional cookies - enable the site to provide enhanced functionality and personalization, such as language preferences.
• Performance cookies - allow us to measure activity on the site, see how our visitors are using it, and improve the way it works. An example of this cookie is Google Analytics (see more details below). All the information collected is aggregated and therefore anonymous.
• Targeting cookies - these cookies record your visit to the site and the links you follow on it. This is used to create more targeted advertising to match your interests, and to measure the effectiveness of our marketing campaigns. These cookies contain no personally identifiable information.

First Party Cookies we set:

• Account related cookies - We use cookies in order to manage your account signup process (if you are creating an account with us), and for general administration. This type of cookie is mostly deleted when you log out, however it may remain in some cases, so that we can remember your site preferences when you're logged out.
• Login related cookies - these cookies are used when you are logged in, so that we can remember this fact. This will prevent you from having to log in again every time you visit a new page. These cookies are deleted when you log out, so that restricted areas of the site will not be available when the user is not logged in.
• Site preferences cookies - we want to provide you with the best experience possible when using our site. In order to remember your preferences, we set cookies that enable us to access this information whenever you reach a section of the site that may be affected by your preferences.

Third party cookies:
In some cases, we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site:

• Google Analytics - we use Google Analytics to collect data about website usage. This data does not include personally identifiable information. You can view the Google Privacy Policy here.
• Facebook - we use Facebook's cookies to track the effectiveness of our marketing campaigns, as well as to target users anonymously based on their activity on our site. These cookies contain no personally identifiable information. You can view the Facebook Privacy Policy here.
• ClickCease - we use this cookie in order to monitor clicks coming from our advertising campaigns, and detect fraudulent activity. This cookie contains no personally identifiable information.
• Hotjar - an analytics tool that we use to understand how our website is used and improve usability. Hotjar's cookies help us track behavior across pages and improve the navigation and performance of our site. These cookies have no personally identifiable information.
• Mediamath - this cookie is used for marketing purposes, and collects information that helps with more accurate targeting and advertising.

Disabling Cookies

It is possible to stop your browser from accepting cookies completely, or from a specific website. Keep in mind that disabling cookies can affect the functionality of this site.
All modern browsers allow you to adjust your cookie settings. This option is usually available from the 'options' or 'preferences' tab in the browser menu.
For more detailed instructions on how to change your cookie settings, visit one of the following links:
Updating Cookie settings in Internet Explorer
Updating Cookie settings in Firefox
Updating Cookie settings in Chrome
Updating Cookie settings in Safari